The Intelligent Fishing Companion for Serious Anglers
AI-powered species identification, GPS spot mapping, tournament management, and a passionate angler community — all in one precision-built mobile platform.

Industry
Sports & Recreation
Services
Mobile App, Computer Vision AI, GPS Integration
Year
2023
Business Type
Consumer
25K+
Active Anglers
500+
Species Identified
4.8★
App Store Rating
1.2M
Catches Logged
About the Project
Elite Fishn
Elite Fishn is a premium fishing platform combining AI-powered species identification via computer vision, GPS spot mapping, tournament management, and a passionate angler community — giving serious fishers the intelligent companion their sport deserves.
We built the full iOS and Android experience including the computer vision model trained on 500+ fish species, from data collection and labelling through to on-device inference optimised for real-time use in low-light riverside conditions.

The Challenge
Turning Centuries of Fishing Wisdom Into Intelligent Technology
Experienced anglers relied on generations of knowledge passed verbally, sketched on handwritten maps, and lost when guides retired. The client wanted to digitise and democratise this knowledge — creating a platform where fish species could be identified instantly via phone camera, fishing spots mapped with environmental data, and tournament results tracked in real time.
The engineering challenge was training a computer vision model accurate enough for 500+ species across wildly varying lighting conditions — from pre-dawn rivers to bright midday oceans. We also needed the model to run on-device for instant results without requiring a signal in remote locations.
We needed a CV model that worked at 5am on a dark riverbank — not just in a well-lit lab. That constraint drove every architecture decision we made.
Elite Fishn Team
Project Brief, 2022
Our Role
What We Delivered
iOS & Android
Mobile App Development
Full native-quality cross-platform app built for performance — silky smooth camera feeds, instant AI results, and offline-first architecture for remote fishing locations.
AI & Machine Learning
Computer Vision Model Training
Trained on 2.3M labelled fish images across 500+ species. Achieved 94% top-1 accuracy with a lightweight model architecture capable of on-device inference.
Integration
GPS & Environmental Data
Built the smart spot mapping layer integrating real-time weather, tidal, water temperature, and moon phase APIs into a seamless contextual fishing guide.
Project Goals
Four Pillars of the Platform
Species ID Engine
CV model trained on 2.3M labelled fish images achieving 94% accuracy across 500+ freshwater and saltwater species. Deployed as an on-device model for instant offline identification anywhere.

Smart Spot Mapper
GPS-tagged fishing spots layered with real-time water temperature, tide schedules, moon phase, and weather data. Community-contributed and curated — a living map that gets smarter with every catch.

Tournament Platform
Live leaderboard, AI-verified catch submission, and full results management for fishing clubs and competitions. Handles everything from entry to trophy — all within the app.

Angler Community
Social feed, catch sharing, species records, and expert tip threads — creating a rich knowledge base where seasoned anglers and beginners share the same love of the sport.

Fishers are the original data scientists — they track seasons, depths, tides, and temperatures. Our job was to put that rigour into software without making them feel like they were using software.
Apptechies Development Team
Elite Fishn Project, 2023
The Solution
Three Core Features That Redefined Fishing

Instant Species ID
Point, shoot, identify. 94% accuracy across 500+ freshwater and saltwater species in any lighting — from pre-dawn rivers to bright midday oceans, even underwater.

Living Fishing Map
Community-contributed spots enriched with live environmental data — water temperature, tide charts, moon phase, and weather — all pinned to exact GPS coordinates.

Tournament Engine
Full tournament creation, AI-verified catch submission, live leaderboards and club management. From community comp to national championship, all handled in-app.
Results
The Numbers Speak
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